Tis the Season to Network!

By: Jackie Brigante

Networking events have always been fun for me; not only is it a way to get out of the office for a bit, but it is also fun to meet new people and catch up with others who are not on the typical day to day business circuit. Networking events happen all the time, and with social media outlets such as Twitter and Facebook finding ways to network has become a breeze.

Princeton has many types of networking events to take advantage of. Annual events include the Princeton Regional Chamber of Commerce Trade Fair & Culinary Showcase and the Princeton University Trade Show. Both events offer exhibitors from the area with both new and familiar faces. I personally have had brilliant experiences at networking events which have allowed me to expand my local business knowledge and opened me up to new restaurants, shops and local sites.

The Princeton Regional Chamber of Commerce hosts monthly networking events for members; including breakfast, lunch and business after business events. Lori Rabon, the Nassau Inn’s General Manager, was awarded the 2011Business Leader of the Year. Ms. Rabon will be presented her award at the 2011 Business Leadership Awards Gala at the Tournament Players Club Jasna Polana hosted by the Princeton Regional Chamber of Commerce. Other award winners are Nancy Kieling of the Princeton Area Community Foundation for Community Leader of the Year, Debbie Schaeffer of Mrs. G TV and Appliance for Innovator of the Year and Tracey Syphax of Capitol City Contracting, Inc. for Entrepreneur of the Year. The Gala is a fantastic opportunity to mix and mingle with some of the Princeton Regions

Social media plays a large role in networking events as well. Winberies of Princeton has a Facebook event once a month to promote bar specials. Guests are able to show their friendship with Winberies at the door and experience drink and food specials while meeting a medley of other fans of the local haunt.

Twitter is often used by companies to promote through a “Tweet Up” in which a time and place are “tweeted” to followers. These tweets will allow followers to meet up at a bar or restaurant to network through a common trend.

Networking is a great way to promote your business and to be known within local businesses. Not only can you broaden your commerce horizons, but chances are you will make some friends on the way.

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